Prince Jordan Tyson

After the Vape Juice factories are shut down in a post-apocalyptic ghost town known as Disco City, a DIY manufacturer named Athena is hired to create a custom secret elixir and deliver it to a dangerous cloud-chaser known as the Vape Cloud Queen. But things are not typical in this desert vortex, and staying alive soon becomes first priority.

Self-proclaimed business expert, writer, director and comedian Nathan Fielder helps real small businesses turn a profit with marketing tactics that no ordinary consultant would dare to attempt. From driving foot traffic to an off-the-strip souvenir shop by using Hollywood flair and a Johnny Depp impersonator, to creating a rebate that can only be redeemed by climbing a mountain, to founding a coffee shop called "Dumb Starbucks,” Nathan has always gone to the limit to make his ideas come to life. With his unorthodox approach to problem solving, Nathan’s genuine efforts to do good often draw the real people he encounters into an experience far beyond what they signed up for.