Four swindlers - Kamol-aka, Gafur, Gafar, and Murodi - set up a marriage bureau at a photo studio. The first grooms appear, and soon a well-known horseman, Saidbek, becomes a client of the bureau. He wants to marry Malika, but she rejects him. The swindlers kidnap the girl.
Shurik, a kind but naïve ethnography student, falls in love with the intelligent, athletic and beautiful All-Union Leninist Young Communist League member Nina. He has a rival in the wealthy comrade Saakhov, who concocts a kidnapping scheme to force Nina to marry him.
John is a mild-mannered banker who has never been lucky in love. Fed up with waiting for the right girl to come along, John takes a chance on a Russian mail-order bride arranged via the Internet, where he is introduced to Nadia. John's fondness for Nadia grows... until the sudden arrival of Nadia's gregarious cousins makes John realize that he's in over his head.
After NBA star Kevin Durant switches talent with 16 year old Brian, the teenager becomes the star of his high school team, but Durant starts struggling and eventually learns an important lesson.