Nemo Hedén

Ten famous Swedes leave their comfortable everyday lives behind to push their limits to the absolute max—all to become even better versions of themselves.

Well-educated, well-known Swedes compete for a pot of money that goes to charity. Mikael Tornving provides the answers and the contestants ask the questions.

Therese Lindgren talks about the incredible path to becoming one of Sweden's biggest stars on YouTube and in social media.

Joakim Lundell talks about a difficult upbringing, the scandals and the change to a life as a family man and entrepreneur. He takes us to Östergötland where, as a six-year-old, he was placed in a foster home - but also to the villa where he lives today with his family.