Thamirys Borsan

Marcely no longer feels like studying and quits to focus on a new goal: becoming an influencer. But life online is harder than it looks.

Recent studies suggest that the average adult will spend at least half of their life in front of a screen. This documentary explores how Brazilian digital influencers are using that reality to fuel activism on social issues such as racial representation, LGBTQ+ rights, feminism, and politics. Stuck at home with social media as their only tool to make their voices heard, nine influencers create content across multiple platforms, raising awareness about taboo subjects in an accessible and deconstructed way while sharing their daily lives. Through the communities they build online, they question whether our screens have become true mirrors of the souls of today’s societies.